The headquarter office of Swiss Perfection in Hannam-dong suggests a rejuvenation and permanence space based on its brand keyword, anti-aging and cell regeneration.
Since it locates near Leeum museum, the architecture style should be different from the museum. However, we want to extend the feeling of an art gallery. To reveal its brand identity to increase the brand value gradually in the cosmetic industry targeting VVIPs, the architecture style emphasizes the modern and urban simplicity.
Stone, light, and water was the main concept keyword. Using a single construction material through out the entire building, it blurs the boundary of wall, roof and floor.
Location: 743-24 Hannam-dong, Yongsan-gu, Seoul, Korea
Site Area: 391m²